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Market Trends & AnalysisMillennials, Gen Z pave the way for foods made with precision fermentationMillennials, Gen Z pave the way for foods made with precision fermentation
A whopping 90 million Americans reported they’re willing to try products made with precision fermentation technology. That number is expected to increase to more than 132 million in 5 years, thanks to Millennial and Gen Z shoppers.
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