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Video: Market Opportunities for Ethnic Flavors in Food & Beverages

The popularity of ethnic foods and authentic flavors continues to rise as consumers move out of their comfort zones to explore bolder flavors and more culturally diverse foods, opening the door for brands to tap into new market opportunities in virtually every category in the food and beverage market.

As demand for ethnic foods and bold flavor combinations becomes more mainstream, the flavor wheel is open to interpretation and innovation, creating market opportunities for products with complex and regionally specific flavors in several categories. Brands must keep in mind consumers desire tasty products made with clean and simple ingredients that also appeal to a healthy lifestyle. This Food Insider Journal news desk examines food and beverage categories with major market opportunity for clean label products boasting bold ethnic flavors, as well as specific flavors piquing consumer interest.

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