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Clean Label Fats & Oils

Dietary fats are essential for good health. They also make key contributions to the physical composition of a vast range of food products. While trans and saturated fats and partially hydrogenated oils (PHOs) top the list of ingredients to avoid, information is less conclusive about the best sources. However, plant-based options such as olive, avocado and nut oils typically are well-received by consumers seeking a cleaner label, and monounsaturated and polyunsaturated fats are generally associated with positive health benefits.

Table of Contents

  • Viewpoint
    by Judie Bizzozero
  • Fats & Oils: Consumers Driving Demand for Healthier Options
    by Judie Bizzozero
  • Cookies & Sweet Baked Goods: Hitting the Sweet Spot With Simplicity
    by Melissa Kvidahl
  • Case Study: Zest Brands

Takeaways for Your Business

  • Tropical oils such as coconut and palm are classified as solid fats rather than oils.
  • In the United States, most added oils are consumed in salad dressings, mayonnaise and snack chips.
  • In 2016, 88% of U.S. households reported using butter, 50% olive oil, 32% vegetable oil, 24% canola oil.